Perpetual growth and continual invest…some exciting opportunities ahead

Arial Images (2)


The 350 acre Wyboston Lakes site with a golf course was purchased by Potton Developments Ltd.

History Wyboston Lakes (2)


The golf course was enhanced by the construction of a new club house and shop - a leading 'pay and play' golf course.


Construction of 'The Birches' - a 38 bedroom hotel, using the volumetric construction method.

History Wyboston Lakes (3)


The birth of the Wyboston Lakes Knowledge and Leisure Village with the completion of the construction of The Willows.


Waterfront Centre, a 103 bedroom residential conference and training centre, was built as an open market centre.


Health and Leisure Club completed and open for Wyboston Lakes delegates and public membership.


The Birches Hotel redeveloped and incorporated into a 120 bedroom residential conference and training centre [Robinson Executive Centre]


Potton House, the first serviced offices completed and used by the family business as the head office.


Potton Developments Ltd name changed to Wyboston Lakes Ltd.

History Wyboston Lakes (1)


Additional serviced offices completed using their own innovative Pavilion construction system. Waterfront Restaurant/Bar opened.


The 'Knowledge Centre' completed - a totally new concept in serviced offices.


Investment of more than £30 million in Wyboston Lakes - the largest, single site, privately owned conference centre in northern Europe.


Re-modelled the Waterfront Conference and Training Centre to reflect the change to a hotel.

History Wyboston Lakes (5)


The renovation of both the Executive Centre and Training Centre. Re-brand of Wyboston Lakes propositions. Built a luxury spa.


Launch the Wyboston Lakes Academy. Launched a new website and new branding and won Gold at MIMA in Best Integrated Marketing Category.


The first year of entering The Sunday Times 100 Best Companies to work for and achieved Golf in Aim Assurance.


Refurbishment work began on 103 Hotel bedrooms. Winner in all 3 categories at the Venues of Excellence Chefs Challenge.

History Steve Hutchinson


Achieved Gold Award with Aim for 3 years. The hotel was re-branded The Waterfront Hotel Spa & Golf.


5th Consecutive year of reaching The Sunday Times top companies to work for and winner of Best UK Management Training Centre at the M&IT Awards. Winner of the Global Chef Challenge at IACC. Refurbishment on the Executive Centre Commenced.

The Cedar Bar (2)


£3m investment on the new Woodlands Event Centre Completed. Finalist in The Conference Awards and CHS awards


The Willows Training Centre was transformed, with work commencing during the pandemic.

Training Venue Cambridge (2)


In November of 2021 we commenced work on the public areas of The Waterfront Hotel, including reception areas, Spa Bistro, Restaurant and Bar.

The Rosewood Automotive

What the future holds for Wyboston Lakes Resort

Following the recent investment in the premier event venue The Woodlands Event Centre, the business will now compete with the best in the business and the future looks good. Clients have given tremendous feedback and future booking are strong, Wyboston Lakes will lead the sector on conferencing and events.


An award winning venue

We pride ourselves in our achievements and those of our team members. Take a look at what we have accomplished.